Pure Passion Apparel
Illustrations For Pure Passion Apparel
Australian brand Pure Passion reached out to me to create some new designs for their action sports line. Their core focus is wakeboarding, so I definitely wanted to include a design that was relative to the niche, or had an aquatic theme. Lastly I was told that they were interested in entering into the motocross arena; thusly I felt a motocross engine illustration was appropriate. I was given pretty much given clear reign to stylize the designs however I chose to. The end goal was to create visually aggressive designs that their target demo would enjoy and love.
